New business idea

So, here’s the plan. We write an iPhone app. iPhone-only, no Android. It’s a simple social network, adding friends and chatting and sharing photos and all that crap. The cool thing is, it monitors your location. If you ever spend more than 50% of one week outside Shoreditch in London, the East Village in New York, or SoMa in San Francisco, it kicks you out — you can never log in again. Once a week, it asks you a question about post-1900 conceptual art or artisan food vendors in your area. If you get it wrong, it kicks you out. Every day you have to take a photo of yourself, and other users get to vote on your outfit/fixed-gear bike/ironic facial hair. If you get less than a 50% approval rating, it kicks you out. Finally, the app comes with a guarantee that if the company’s ever bought by Facebook, 10% of the purchase price goes to its few remaining members.

Who’s with me? What should we call it?

6 Responses to “New business idea”

  1. Greg says:

    I like the idea of an anti-social network. Everytime you log in there’s a graph showing how much better your friends are doing and diagrams comparing actually-pretty kids with your mutant offspring.

  2. Call it Donald Trump. When it needs to kick you out, the app can say “you’re fired” or “you’re out” :-)

  3. giles says:

    @Greg — but who would join?

    @Ashwin — nice, but probably not hipster enough. Is there a really obscure equivalent to Donald Trump that not many people have heard about?

  4. Greg says:

    The same people who join all the other bullshit sites, buy fashion or style mags, think organic food is a Real Thing, recycle etc.

  5. Hugo Rodger-Brown says:

    It’s got to be trashbat.co.ck ? (Nathan Barley, in case the reference gets lost.)

  6. giles says:

    Perfect!

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